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Introducing Appu Social Analytics
For businesses, having a social media presence is essential. If you don’t appear in someone’s feed, they’ll either forget about you or think you don’t exist.
With solutions like Appu Social, you can automate or schedule your post changes, but that still isn’t enough. You can be wasting your time and money if you don’t know how you’re performing in terms of reach, engagement, and clicks.
- Account analytics
The intriguing part begins here. You will see thorough insights for every account you choose from the list on the left. You should be able to get a sense of how the chosen social account has done over time from these straightforward yet effective charts.
- Post Reach
You may view insights for each post created using Appu Social for the chosen account by scrolling to the bottom of the page. It’s simple to share a post if you notice that it’s performing better than the others and you want to boost its metrics even more.
- What does Appu Social do to provide analytics?
To get the analytics, we make use of the official APIs of social networks. You might not immediately get insights for your most recent postings because we automatically pull the data once per day, every day.
Additionally, we only analyse posts that are published using Appu Social, so if you post something natively or through another platform, Appu Social won’t display that post or its insights.
There may be variations in the data that each social network offers, not just across them but also between the various social account kinds. For instance, Facebook only provides information on the reach of Pages, not Groups.
We keep track of your Page likes, Group members, and LinkedIn and Twitter followers in addition to post insights. You may then see if your circle is expanding or contracting, as demonstrated at the start of this blog post.
