How to get more followers on Instagram

Instagram has become one of the most important social networks around. So, wondering how to get Instagram followers — without paying for bots or other spam tactics? The larger your audience grows, the more opportunities you have to engage with users and create unique experience for them.

Here are some the best practices that will help you reach a wider audience and win over more followers. So, let’s get drive in.

1. Optimize you BIO

When you first started you need to setup your account bio. So, make the most out of it. Your Instagram BIO tells potential followers who you are, what you’re about, and what action you hope people will take after visiting your profile.

Without a bio, image captions, a proper username or profile image, how will people know the account belongs to your brand? It might seem obvious, but on Instagram your bio and image help form the foundations of your brand identity.

In that case your Instagram profile BIO should contain the following details as below: –

A clear description of what you do
A strong call to action
A link to landing page or clear contact details

You in bio link is your one spot to drive Instagram traffic to your website. so, use it wisely. Additionally keep your user name search friendly which means sticking to the name of your brand.

2. Post Consistently

Have a consistent message, and post a lot. Brands that get into a regular flow with Instagram posting tend to see the best results. If your posts are shared on a regular basis and picking up good engagement Instagram will likely show your posts near the top of follower’s feed.

That being said, keeping a consistent posting schedule isn’t always easy. When you’re juggling content creation, alongside other business duties, it can be time-consuming to manually post every single day.

For a quick solution, you can use social media management tool like Appu Social. With Appu Social you can easily schedule your photos, videos, carousel posts and many more type of content in just few clicks.

3. Experiment with different content types

Instagram is much more than just photos. Over the years the platform has introduced many ways to share content worldwide. Mixing it up with different content types is one of the best ways to gain more followers on Instagram because it gives you the chance to reach and connect with a wider range of people.

Each type of content has different advantages. For example, Instagram reels are fun and creative way to get new followers on Instagram.

Because they have incredible reach and if our account is public, they’re discoverable by the reels tab in the sense your profile can be visible by a lot of audience and you can have a chance to create more followers by making a strong brand impression.

4. Write compelling great captions

Although Instagram is a visual platform, writing great Instagram captions plays a big role in helping you get more reach and engagement. And, as you’ve already seen, reach and engagement are key factors in attracting free Instagram followers.

Caption gives you a chance to provide more context or details about the type of post you are sharing. In addition to this the keywords in caption details can help you in appear in search results of the app.

Ask your audience to leave a comment in the caption. That engagement will help your account to visible to more people.

5. Use relevant hashtags to reach new users

As per Instagram algorithm the text of your Instagram posts isn’t searchable. But hashtags do appear in Instagram search. The right hashtags can expose your image / post to a larger audience while a user search for the respective keyword.

Using hashtags makes your content discoverable via search or filtering when people tap on the same hashtag from another post. People can even follow their favourite hashtags so that top content with that hashtag will show up in their Instagram timeline.

Instagram only allows 30 hashtags per a post so, start by finding the right hashtags that would appeal to your target audience.

6. Stay on the top of the social media marketing trends

As you grow remember to nurture the relationships with your current followers to help strengthen brand trust and visibility. With the help Appu Social you can schedule all your posts in just a few clicks. Spend less time postings to social media and more time growing your business. Signup for a Appu Social account and start visually planning and scheduling your posts for free. With Appu Social, you can manage every aspect of your Instagram marketing strategy, from scheduling through postings in the right time, right in one platform. Get started for free Today.